How will you #MakeItCount in 2012? Nike wants to know. In two days on 1-19-12, the folks at Nike say they’re releasing “a revolutionary product designed for all kinds of playmakers”

The video, though really cool doesn’t come close to giving a clear idea of what’s to come in the next 2 days. But it does look like what ever it is will appeal to more than just runners.

The video shoes Hope Solo kick boxing and Kevin Durant playing basketball as well as someone golfing, running and walking.

The “+” following the Nike Swoosh indicates it’ll be part of a Nike+ upgrade. I would guess that they’ll be offering new training plans geared towards specific sports.

I’ve always been a fan of Nike+ and it played a huge part in making me a runner, but there was definitely room for improvement. By adding a heart rate monitor and eventually GPS, Nike showed that they were dedicated to staying in the game when it came to training data.

I’m very curious to see what will be next when they unveil the new product on 1-19-12.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s